One of Uniqlo's strategies to pursue people from buying their products was launching a facebook page. Here, existing and new customers can upload their pictures in which they exhibit their latest Uniqlo clothing trends. Those who do so, have the chances of being selected as the winning "Look Of The Week." This strategy bring brilliant outcomes and profits to Uniqlo because people see this as a chance of getting their 15 minutes of fame. Yet this chance can only come if you purchase Uniqlo clothes. Notice the marketing skill used in here ?
Raching out to their marketing target through the social media of Facebook, Uniqlo has been able establish a relationship with their customers. In addition, Uniqlo has yet once again, establish to set itself apart from their competitors.
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| Uniqlo 5th Avenue store |
The opening of the 5th avenue and Herald Square Uniqlo stores, was the main reason why I chose UNIQLO as my blogging company. I knew that two grand consecutive openings in the same City only meant that the company was doing more than great. Furthermore I knew this was a sign that UNIQLO had a great deal of information required for my blog.
By opening their online shopping site, Uniqlo immediately located itself in the international marketplace.
By opening their online shopping site, Uniqlo immediately located itself in the international marketplace.
One of Uniqlo's strategies to pursue people from buying their products was launching a facebook page. Here, existing and new customers can upload their pictures in which they exhibit their latest Uniqlo clothing trends. Those who do so, have the chances of being selected as the winning "Look Of The Week." This strategy bring brilliant outcomes and profits to Uniqlo because people see this as a chance of getting their 15 minutes of fame. Yet this chance can only come if you purchase Uniqlo clothes. Notice the marketing skill used in here ?
Raching out to their marketing target through the social media of Facebook, Uniqlo has been able establish a relationship with their customers. In addition, Uniqlo has yet once again, establish to set itself apart from their competitors.
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